Which of the following is an example of philanthropy?

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Study for the Texas AandM University MKTG321 Exam. Prepare with flashcards and multiple-choice questions, each question has hints and explanations. Get ready for success!

Philanthropy refers to the act of donating resources, such as money, time, or services, to promote the welfare of others and support various causes, particularly in areas like education, health, and community development. Giving donations to a local food bank exemplifies philanthropy as it directly contributes to alleviating hunger and helping vulnerable populations. This action embodies the spirit of generosity and a commitment to improving the quality of life for individuals in the community.

The other options represent different business-related activities that do not fall within the realm of philanthropy. Creating a new business focuses on entrepreneurship and profit generation, which is primarily driven by market needs. Increasing stockholder dividends is related to financial performance and returning profits to investors. Competing in a marketplace pertains to business strategy and market dynamics, aiming to capture market share and drive sales. These activities, while essential in a corporate context, do not inherently reflect the altruistic intent that characterizes philanthropic efforts.